THE PERFECT 10: The Clairol NICE'N Easy Perfect 10 Permanent Hair Dye Kit provides 100% gray coverage and stunning colorA BOOST OF COLOR: Hair color with the perfect balance of lightness, darkness, and toneCOVERAGE FOR DAYS: A permanent hair color system that lasts up to 60 daysNICE'N EASY: Uses a non-drip formula with micropearls to deliver luxurious color and flawless gloss in just ten minutes